Looking for a new management new approach to come up with revolutionary ideas, then develop a strategy around those ideas to create ongoing change? Then check out Big Think Strategy: How to Leverage Bold Ideas and Leave Small Thinking Behind by Bernd H. Schmitt. He teaches how “Small Think” limits us by only focusing on the short term while Big Think looks to create lasting change; narrowing our focus while Big Think sees with intense, far-reaching vision; and working in silos while Big Think leaders introduce ideas that set fire to all departments.

Five Idea-Sourcing Tools

Schmitt also provides the five idea-sourcing tools:

1. Combining the (seemingly) incompatible
2. Using “outside-industry benchmarking
3. Killing the sacred cows
4. Using “outside-industry benchmarking
5. Killing the sacred cow
6. Strategy stripping

While his assessment tools are interesting, Schmitt’s execution strategies offer sound advice to to get results in your Big Think strategy converting that big idea into a workable strategy. He offers four general approaches:

1. Opposition strategy
2. Integration strategy
3. Essence strategy
4. Transcendence strategy

Big Think Strategy: How to Leverage Bold Ideas and Leave Small Thinking Behind is for creative thinkers who are looking for new strategy tools for their toolkit.

Recommended Reading List

• The Opposable Mind: How Successful Leaders Win Through Integrative Thinking by Roger L. Martin
• Executing Your Strategy: How to Break It Down and Get It Done by Mark Morgan, Raymond E. Levitt, and William A. Malek
• Rapid Transformation: A 90-day Plan for Fast and Effective Change by Behnam N. Tabrizi

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